UI Trends

The user interface (UI) design trends keep on changing rapidly. What is in style or accepted as trend this year will surely become an old story next year. Some trends arrive and go off, whereas others remain constant and become ground rules. While it’s difficult to predict, we can still make some tasteful guesses about it.

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UX and Design Process

In the current IT scenario where mobility has taken the front and center seat, there has been a fierce competition for the user’s attention. Due to a plethora of options available to the user in the palm of their hands, the attention span has decreased significantly. So, creating a desire or incentive for the user to keep coming back to an app has taken a primary focus and the UX plays the most important role in it; with not only improving acquisition but also improving the retention of the user base.

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